by Paul Brewster | Sep 19, 2014 | Digital Marketing, Internet Marketing, Online Marketing, Viral Marketing
Viral Marketing “It’s gone viral”! Wow, when we hear that about a campaign we know it’s often mission accomplished. Going viral, it’s a phrase that gets banded about more frequently now than ever, but what does it really mean to go viral...
by Paul Brewster | Jul 9, 2014 | Digital Marketing, Internet Marketing, Local Marketing, Online Marketing
Think Digital with Local Media Many small and medium sized local businesses are consumed with the desire and apparent need to ‘get to the top of Google’. This attitude is driven by the domination of Google for online search. Understandable, when you...
by Paul Brewster | Jun 10, 2014 | Affiliate Marketing, Internet Marketing
What is Affiliate Marketing? It’s not a subject that pops up particularly frequently in eapb client meetings, but occasionally we are asked the question: What is affiliate marketing? This popular form of performance based Internet marketing brings together the...
by Paul Brewster | May 8, 2014 | Brands, Internet Marketing, Online Marketing
Building Your Brand Online For your brand to succeed on the Internet in the long term, it is clear that strong brand-building skills are going to be required to survive and prosper. It is a question that is asked every day across the globe, from the largest of...
by Paul Brewster | Apr 3, 2014 | Internet Marketing, Local Marketing, Online Marketing
The Benefits of NAP Citations The most successful companies, regardless of industry, size or location, are most often the ones who either get found first, or are the default choice for people (customers) as their first port of call when they require a particular...
by Paul Brewster | Mar 8, 2014 | Interactive Marketing, Internet Marketing
The Dawn of Interactive Marketing What do we mean by the term interactive marketing? Well, let’s first start with a definition: *Definition – Interactive Marketing refers to the evolving trend in marketing whereby marketing has moved from a...