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Proximity Marketing

Bluetooth or Proximity Marketing First of all a definition of what is commonly referred to as Bluetooth or Proximity marketing: ‘The localised wireless distribution of advertising content associated with a particular place. Transmissions can be received by individuals in that location who wish to receive them and have the necessary equipment to do so’. The

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Think Digital with Local Media

Think Digital with Local Media Many small and medium sized local businesses are consumed with the desire and apparent need to ‘get to the top of Google’. This attitude is driven by the domination of Google for online search. Understandable, when you consider that¬†Google (as at June 2014) has an 89.27* percentage share of the

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Restaurant Marketing – Visibility, Differentiation and Recommendation

Restaurant Marketing The idea for this post actually came to us before our previous blog on Local Business Marketing! Well, we’re delighted we can now include it as a starter for ten in our promise to blog about successful marketing strategies and ideas relevant to specific industries, sectors and business types!! As a company with

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