Think Digital with Local Media Many small and medium sized local businesses are consumed with the desire and apparent need to ‘get to the top of Google’. This attitude is driven by the domination of Google for online search. Understandable, when you consider that Google (as at June 2014) has an 89.27* percentage share of the
Website Cards – Are They the Future of the Web? You may not have heard of website cards, but you almost certainly would have seen and engaged with them as you browsed the Internet. As a leading digital marketing agency eapb spend many hours of our time helping other businesses maximise their web presence, visibility,
Internal Linking Within Your Website I’m sure like you, we also have been reading a great deal about link building and acquiring incoming website links to drive higher rankings in the search engine organic listings. We also read more than ever now about the importance of fresh content for search engine optimisation (SEO). Yes, fresh
What is Affiliate Marketing? It’s not a subject that pops up particularly frequently in eapb client meetings, but occasionally we are asked the question: What is affiliate marketing? This popular form of performance based Internet marketing brings together the merchant and the affiliate in a mutually beneficial online partnership. The affiliate makes money referring people
The Importance of (Website) Page Load Speed for SEO Search engine optimisation or SEO for short has the objective of improving the ranking or visibility of a website/page in the organic listings of major search engines such as Google and Bing. Most of the SEO industry is constantly on the half-turn looking for the next
Mobile Ordering Service – Food and Drink I’ve experienced it. So, probably have you: Trying to order goods or services when you are on the move is often a pain in the proverbial. Trying to speak and order over the phone whilst on the go is very often a frustrating experience. Either you can’t hear
Digital Marketing Agency – Google UK (SERPS) Top 100* It’s here! The very first of our monthly blog posts reporting on which agencies make the top 100 in the Google UK (SERPS) for the search ‘Digital Marketing Agency’. SEO – Can YOU Practice what YOU Preach? The number of digital marketing agencies across the UK
Online Reputation Management The growth of the Internet has spawned many different types of businesses over the last 20 years. We now have a proliferation of digital marketing agencies, SEO companies, social media agencies and organisations that specialise in online reputation management. First we must ask the following question: Q. ‘What is online reputation management?’
Building Your Brand Online For your brand to succeed on the Internet in the long term, it is clear that strong brand-building skills are going to be required to survive and prosper. It is a question that is asked every day across the globe, from the largest of multinationals to the small local business: “How
Website Re-design Where to start? We have seen thousands of websites over the years! Our experience suggests that the overwhelming number of businesses already have their own website. Well, statistics suggest this may be further from the truth than the reality: Percent of small businesses with websites in 2014 = 53 %* Reasons Given For